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Create Your Brand Persona

Today we’re talking all about your audience, and why it’s absolutely crucial that you know who they are! As I mentioned in my last blog post, it’s key that you make your brand irreplaceable, and you do that by knowing exactly who you are. But once you’ve got that down, what’s next? That’s where knowing […]

Brand Strategy - Make Yourself Irreplaceable

How to Make Your Brand Irreplaceable

Who’s excited?! This month we’re talking all about brand strategy! All the blogs and my weekly emails are going to help you establish a solid strategy to launch your business into success! I’m going to be sharing extra tips & tricks only with my email list – so make sure you’re subscribed! Get on the list and you’ll get my […]

Building Your Brand - Creating Touchpoints

Building Your Brand: Part 4 | 10 Touch Points to Up-Level Your Brand

Here we are – the last and final post in my four-part Building Your Brand series! If you missed the first three, be sure to check them out! Here they are again: Part 1: Branding Mistakes You’re Making Part 2: Establishing a Solid Foundation Part 3: Why You Need a Strong Visual Identity In this […]

Danielle Connor - Building Your Brand: Visual Identity

Building Your Brand: Part 3 | Why You Need a Strong Visual Identity

Once you have your solid foundation established (if you haven’t read part two of this series, you can check it out here!), you’re ready to create your visual identity!  Your visual identity is your brand spirit and personality, mood board, colours, fonts, and logos. This is what I create for my clients in their brand guide […]

Establishing a Solid Brand Foundation

Building Your Brand: Part 2 | Establishing a Solid Foundation

Establishing a solid foundation for your brand and business is the first step. Always. This is what everything else is going to build off of, so if you don’t have a solid foundation, you’re going to set yourself up for failure from the get-go. And obviously we don’t want that, we want to set you […]

Building Your Brand: Part 1 | 5 Branding Mistakes You’re Making

I hope you’re having a fantastic summer so far! Are you feeling inspired for what’s to come in the second half of 2019?! I know I am! I’ve been working to set myself up for a successful next six months – and if you’re looking to do the same, your branding is going play a […]

Five Tips for Juggling Your Side-Hustle

August marks my second month of full-time entrepreneurship, and I still can’t believe how fast time has flown! I’ve loved every minute of it so far though and I couldn’t be happier about this new chapter in my life. ???? Especially since it’s been such a long time coming! Over the last few years, at […]

Busting Through Your Branding Fears

Over the past few months, I’ve had the pleasure of working with some amazing entrepreneurs to brand their businesses and get their websites up and running! I absolutely love working with like-minded, passionate business owners and helping them bring their vision to life! As exciting as it can be, I know the fears that can […]

Giving Yourself Grace

We all need to stop being so hard on ourselves. Beating yourself up because your blog post is a day late, or you didn’t get your workout in, isn’t worth it. Are you going to remember in a few weeks if you didn’t post on social media one day? Probably not. In a few months […]

Inspirational Books to Kick Off 2017

I’ve always loved reading, and these days, I’m all about the inspirational books – books that encourage you, push you to be a better person, and help you reach your goals! So with the new year upon us, I thought this would be a perfect time to share my favourite inspirational books with you! We’re […]