Business

You know those full circle moments that make you appreciate how far you’ve come in your business? That’s what this project was for me! If you had have told me nearly three years ago, when I was sitting in Erin’s marketing workshop, that I would one day work with her to rebrand and create her new […]

Here we are – the last and final post in my four-part Building Your Brand series! If you missed the first three, be sure to check them out! Here they are again: Part 1: Branding Mistakes You’re Making Part 2: Establishing a Solid Foundation Part 3: Why You Need a Strong Visual Identity In this […]

Once you have your solid foundation established (if you haven’t read part two of this series, you can check it out here!), you’re ready to create your visual identity!  Your visual identity is your brand spirit and personality, mood board, colours, fonts, and logos. This is what I create for my clients in their brand guide […]

Establishing a solid foundation for your brand and business is the first step. Always. This is what everything else is going to build off of, so if you don’t have a solid foundation, you’re going to set yourself up for failure from the get-go. And obviously we don’t want that, we want to set you […]

I hope you’re having a fantastic summer so far! Are you feeling inspired for what’s to come in the second half of 2019?! I know I am! I’ve been working to set myself up for a successful next six months – and if you’re looking to do the same, your branding is going play a […]

I know that picking fonts for your brand and marketing materials can be tricky! How do you pick fonts that complement one another, but don’t overpower or compete with each other? I love this part of the branding process, working with my clients to choose fonts that bring to life their brand identity, and showcase […]

Just like that, another year has come and gone! I can’t believe that this is my third “Inspirational Books” series, I started back in 2017! All those books in my previous roundups are still sitting on my bookshelf, and I love them all! So if you’re curious, here are my 2018 Inspirational Books and 2017 […]

Happy New Year! Are you excited for 2018?! If you don’t already know this about me, I LOVE inspirational books! Whether it’s a personal self-help book, or one chock-full of business advice, send it my way! I wrote a similar post last year, where I shared my favourite “Inspirational Books to Kick off 2017” – […]

August marks my second month of full-time entrepreneurship, and I still can’t believe how fast time has flown! I’ve loved every minute of it so far though and I couldn’t be happier about this new chapter in my life. ???? Especially since it’s been such a long time coming! Over the last few years, at […]

Over the past few months, I’ve had the pleasure of working with some amazing entrepreneurs to brand their businesses and get their websites up and running! I absolutely love working with like-minded, passionate business owners and helping them bring their vision to life! As exciting as it can be, I know the fears that can […]